Case Study - E-commerce (Books & Lifestyle Products)

Overview

Jajeera is a Bangladesh-based e-commerce platform specializing in books and lifestyle products. Facing stiff competition from numerous established e-commerce and book-selling platforms in Bangladesh, Jajeera sought to develop a distinctive, user-friendly website and a robust online presence. Our team at Olive IT undertook comprehensive market research to understand the competitive landscape and client needs. We designed a user interface that met the client’s expectations and underwent several revisions to perfect the user experience. Additionally, we focused on both on-site and off-site SEO to enhance online visibility. Over a span of three months, we maintained regular communication with the client to ensure all requirements were met, and the project was delivered successfully. The final outcome was a visually appealing and highly functional website that helped Jajeera stand out in the competitive e-commerce market

Business Challenges:

• Competitive Market: The e-commerce and book-selling market in Bangladesh is highly competitive, requiring a distinctive online presence.

• User-Friendly Design: The website needed to be simple and intuitive to prevent customer confusion.

• Brand Identity: Establishing a strong and cohesive brand identity was essential.

• SEO: Improving online visibility through effective SEO strategies.

• Inventory Management: Ensuring efficient and automated inventory management, including delivery and payment procedures.

Delivered Solution:

Our team provided a comprehensive solution, starting with extensive market research and competitor analysis. We developed a user-friendly UI and performed multiple UX revisions to ensure satisfaction. The project also included robust SEO strategies to enhance online visibility. Frequent communication with the client ensured that all requirements were fully understood and met, resulting in a successful delivery. Additionally, we automated the entire user journey and admin process to streamline inventory management.

Key Features:

• Market Research: Detailed analysis of competitors and industry trends.
• UI/UX Design: Clean, intuitive design with multiple revisions for perfection.
• Onsite SEO Optimization: Comprehensive on-site and off-site SEO strategies.
• Inventory Management: Ensuring efficient and automated inventory management, including delivery and payment procedures.

What technology we used